"We got the biggest listing our area has ever seen"
That's what happened when Sandra applied one strategy from this course. The buyer profiles were the big kicker – and her vendors loved it.
You’ve played with AI. But you’re not operating with it yet. Not really...
You’ve written a few listing descriptions in ChatGPT. Maybe generated a headshot or fixed a clunky email. But you know there’s more to it. While most agents use AI as a high-tech typewriter, a new breed of AI-First Agents are using it as a second brain. They aren't just saving an hour here or there—they are winning listings you aren’t even being considered for. The "gap" isn't about who has the best prompts. It's about who has the best Operating System.
This course closes that gap.
AI training built for real estate – by someone who's spent 17 years in your corner.
I'm Samantha McLean, founder of Elite Agent. Three-time Mumbrella Editor of the Year. Microsoft Certified Engineer (back when that meant something).
I've trained thousands of agents across every major Australian network.
This isn't AI training by someone who discovered ChatGPT last year. It's the distillation of what actually works – built specifically for how real estate agents think and sell.
just some of the Brands sam has worked with over the past 3 years
make your 2026 resolution to be smarter and more productive starting today!
Everything you get when you join
Here's everything you get when you register
6 video lessons with Samantha McLean – AI foundations, prompt engineering, listing presentations, vendor research, and content systems. Watch at your own pace.
Summary Notes + plug and play prompts to go with each lesson
Total value: $1890
Plus you'll receive the following bonuses - FREE
1 Ailsa PR story – your latest "Just Sold" property written up and published on Elite Agent (valued at $97)
12 months access to Janice – your AI-powered DISC communication coach. Janice analyses your client's DISC profile against yours and shows you exactly how to adjust your pitch so it lands. Built for real estate, not generic corporate advice.
Elite Agent AI Certified credential for your LinkedIn, email signature, and website
Today Just $295
The $295 investment that pays for itself with your next sale.
SAVE $500 +
AI headshots vs photographer
SAVE $300 +
Virtual staging vs professional
EARN $10,000+
One listing won usng these strategies
$295 AUD + GST. That's it.
(That's less than 1.5% of a single commission. One better listing presentation, one vendor who picks you because you were more prepared – and this course has already paid for itself.)
Stand out from the crowd.
Be so good they can't ignore you.
All lessons unlocked from day one. Watch at your own pace – binge it in a weekend or spread it across a few weeks. Each lesson comes with notes, worksheets, and copy-paste prompts so you can take action immediately.
MODULE 1: AI Foundations - The AI First Mindset Shift
Most agents use AI like a Google search bar. Type something in, hope for the best, get disappointed. This lesson changes that. You'll learn the eight-step AI First Formula you'll use in every module – and the four modes of working with AI so you can see exactly where you are now and where you're headed.
Set up ChatGPT with custom instructions that actually make the output sound like you
Create a professional AI headshot without booking a photographer
Try virtual staging using Google AI Studio
Complete your DISC profile (you'll need this for Lesson 2 – it takes 10 minutes)
MODULE 2: Fuel Up - Build your personal AI System
This is where AI stops being a novelty and starts becoming your business partner. You'll build your own AI chatbot that knows your voice, your communication style, and how you like to work – so everything it produces sounds like you, not a robot.
Build a personalised AI assistant using a 30-question self-analysis (this alone is worth the price of the course)
Integrate your DISC profile so your AI coaches you on how to communicate with different personality types
Get set up with Ailsa – an AI journalist that turns your property calls into published PR stories
Learn the content planning approach that attracts clients instead of chasing them
MODULE 3: Shift Gears - Prompt Engineering that actually works
Most agents write prompts like they're googling something. This lesson teaches you to write prompts like you're briefing a skilled assistant – and the difference in output quality is night and day.
Learn a simple 5-part prompt framework that delivers quality output every time (no more "that sounds nothing like me")
Know which AI model to use for which task – they're not all the same
Build a prompt template library you'll reuse every week
Turn repetitive tasks into one-click workflows so the boring stuff takes minutes, not hours
MODULE 4: Poll Position - Listing presentations that win
Stop walking into appraisals with the same generic pitch as everyone else. This lesson shows you how to use AI to research deeper, present smarter, and walk in as the most prepared agent in the room. (This is what Sandra used to win a $2m listing in her area!)
Run deep research prompts that uncover insights about the vendor, the suburb, and the property before you even walk through the door
Create detailed buyer personas that make vendors say "How did you know that?"
Generate listing copy and presentation slides matched to your buyer profiles
Build a complete pre-appointment research system in under 30 minutes
MODULE 5: Overtake - Unlock the hidden potential for vendors
This is where you learn to out-research every other agent in your market. Using advanced AI research techniques, you'll uncover insights about properties and vendors that your competitors simply won't have – planning overlays, development potential, property history your vendor may not even know about.
Research any property like a town planner using step-by-step AI prompts
Use the "Time Traveller" and "Visual Detective" techniques to find what others miss
Walk into listing appointments knowing more than the vendor expects
Test your entire AI setup with real-world scenarios so you're confident before your next appraisal
MODULE 6: Checkered Flag - Content Systems for 2026
The way people find agents has changed. Your future clients are asking ChatGPT, Perplexity, and Google AI for recommendations – and if your content isn't built for these tools, you're invisible. This lesson teaches you how to create content that gets picked up by AI search engines, not just traditional Google.
Create a demographics analysis of your target audience so your content actually speaks to real people
Generate your personal Voice Statement so AI writes like you, every time
Set up a content system in ChatGPT that produces posts, blogs, and emails in your voice
Learn the "Big 5" content framework that answers the exact questions your clients are already asking
Publish your first AI-optimised blog post before you finish the lesson.
100% Money Back Guarantee
We believe in the quality of our programs and are committed to your satisfaction. That’s why we offer a 30-Day Money Back Guarantee on all purchases. If you find this course is not for you, simply let us know within 30 days for a full refund, no questions asked.
TESTIMONIALS
What others say about Sam's training
"Practical Operational Knowledge"
My advice to any boutique agency owner, AI knowledge isn't going to be optional in 25 and, beyond, so make sure Sam's AI training is part of your business growth strategy moving forward!
- Mark O'Shea, Mark O'Shea Realty
"Highly recommend this"
We've already been able to implement strategies that I know have gained us business - and been able to put a unique proposition in front of customers in the marketplace.
- Adrian Abrook LJ Hooker Ashfield
"The Go-To for All Things AI in Real Estate"
Sam made AI feel easy and practical for our business leaders — relatable, informative, and immediately actionable. She’s the consummate professional and the go-to for all things AI in real estate.
- Tameka Smith and Michelle Tynan, REIT
"Your AI Training is absolutely second to none"
You have helped us level the playing field as a smaller independent agency against the big franchises that have so much more support and resources behind them!
-Sandy Lower, QState Realty
"...So generous with your content"
"Transformational"
Sam doesn’t just teach; she inspires action and empowers growth. Her ability to simplify complex AI tools and tailor solutions for real estate is unmatched
chris snell
trust for nature vic
"Attendees are still talking about it"
Sam absolutely nailed the brief- unpacking the synergy of AI and human intuition in real estate. She was a program standout, delivering a jampacked presentation that the attendees are still talking about- 5 stars for the win! We look forward to working with Sam again soon.
audra young
reiwa
"Directly relevant to real estate"
Sam's expertise and clear teaching style made the session engaging and worthwhile. A must-attend for anyone looking to stay ahead in the ever-changing landscape of real estate
jason leary
the agency
"One of the best resources!"
....because you're in real estate, the best AI person in this space is Samantha McLean - you should definitely follow her!
gihan perera
coach, thought leader, speaker
STILL NOT SURE?
Got questions? We've got answers
Question 1: How long do I have access?
Lifetime. Watch it now, revisit whenever you need a refresher.
Question 2: How long will it take to complete?
There's 7+ hours of video. You can watch it at 1.5x and get the exercises done over the holidays. It's the taking action that will reap the rewards, so don't skip the exercises!
Question 3: Do I need paid AI tools?
ChatGPT Plus or Gemini ($20/month USD) is recommended for the best experience, but you can follow along with free tools too.
Question 4: What if I'm not tech-savvy?
If you can use a web browser, you can do this. Everything is step-by-step, copy and paste.
Question 5: Is this just for salespeople?
Works for sales agents, property managers, and team leaders. The AI-First mindset applies across the board. And we had property managers winning managements with our strategies as well!
Question 6: Is the course still current?
The AI models update constantly, but the methodology doesn't. This course teaches you how to think about AI in real estate – not just which buttons to click. That means what you learn here works whether you're using ChatGPT, Claude, Gemini, or whatever comes next. The frameworks and prompts are updated regularly, and you get access to all updates.
Question 7: What's the certification?
Complete the course and bonus challenges to earn your Elite Agent AI Certified credential – a badge you can display on LinkedIn, your email signature, and your website.
Question 8: What if I get stuck?
We are here to help! Join the Elite Agent AI Insiders community – a group of agents all learning to use AI in their businesses – where you can ask questions, share wins, and get unstuck. And if you really hit a wall, you can email me directly at [email protected]. I read every email.
READY TO work smarter not harder?
Sandra took action. (Be like Sandra!)
$295 AUD | Instant Access | All Lessons Unlocked
(You'll spend more than this on a single Boost ad that disappears in 24 hours. This gives you a system you'll use on every listing for the rest of your career.)
